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Management number | 201815047 | Release Date | 2025/10/08 | List Price | $34.02 | Model Number | 201815047 | ||
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Business Communication: A Problem-Solving Approach prepares students to take charge of communication challenges, providing a process for analyzing problems and designing successful solutions. It covers the global pandemic, inclusive communication, AI technologies, and style and grammar, visual communication, and oral communication. It is designed for caring, collaborative, diverse, social, and pragmatic self-driver students who value flexibility and authenticity.
Format: Paperback / softback
Length: 792 pages
Publication date: 22 March 2024
Publisher: McGraw-Hill Education
Business Communication: A Problem-Solving Approach equips students with the skills to navigate the communication challenges they will encounter in the workplace. By emphasizing effective decision-making, the text offers a comprehensive process for analyzing communication problems and designing effective solutions. Students will gain a comprehensive understanding of the current business environment, including the impact of the global pandemic, the importance of inclusive and socially responsible communication, and the role of AI technologies. Numerous end-of-chapter scenarios offer diverse problem-solving opportunities in real-world contexts. This edition maintains its strong emphasis on style and grammar, visual communication, and effective oral communication. It was designed with the needs of today's caring, collaborative, diverse, social, and pragmatic self-driven students in mind, who value flexibility and authenticity. All advice is provided with a clear explanation of why it is important for students' future workplace success.
ISBN-13: 9781266960604
Edition number: 3 ed
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