Business in Action, Global Edition

Business in Action is the primary text for introductory business principles and concepts, featuring a structured, objective-driven approach with contemporary examples and trends. The 10th Edition has been revised to reflect the pandemic, metaverse, and union movement, preparing students for the complexities and expectations of the modern workplace.

Format: Paperback / softback
Length: 568 pages
Publication date: 23 May 2023
Publisher: Pearson Education Limited

Business in Action remains the preeminent text for essential introductory business principles and concepts. With a highly organized, objective-driven structure, it incorporates relevant, contemporary examples and trends from the business world.

The past several years have been momentous for business, from the life-changing impact of the pandemic to the prospect of conducting business in the metaverse to a spark of hope in the union movement. The 10th Edition has been thoroughly revised to reflect all these changes and help prepare you for the complexities and expectations of today's workplace.

Business in Action is renowned for its clear and concise writing style, making it accessible to students of all backgrounds. It covers a wide range of topics, including management, marketing, finance, and accounting, providing a comprehensive understanding of the business world.

The book is divided into several chapters, each focusing on a specific aspect of business. Each chapter begins with a summary that provides an overview of the content, followed by detailed explanations and examples. The text is accompanied by numerous illustrations and tables that help to clarify complex concepts and make the material more engaging.

In addition to its comprehensive coverage of business principles and concepts, Business in Action also emphasizes the importance of ethical and social responsibility in business. It encourages students to consider the impact of their decisions on society and the environment and to develop a sense of responsibility for their actions.

One of the key strengths of Business in Action is its emphasis on practical application. The book provides numerous real-world examples and case studies that help students to apply the concepts they have learned to real-world situations. This helps to reinforce the learning and make the material more relevant to students' lives.

Another advantage of Business in Action is its accessibility. The book is available in multiple formats, including print, e-book, and online, making it convenient for students to access and study from anywhere. This also makes it an affordable option for students who may be on a budget.

In conclusion, Business in Action remains the premier text for essential introductory business principles and concepts. With its highly organized, objective-driven structure, relevant, contemporary examples, and emphasis on practical application, it is an invaluable resource for students of all backgrounds. Whether you are a business student, a professional looking to expand your knowledge, or simply someone interested in learning more about the world of business, Business in Action is the perfect choice.

Weight: 1260g
Dimension: 278 x 218 x 19 (mm)
ISBN-13: 9781292721651
Edition number: 10 ed